All rights reserved.
Recent projects include:
Program Development
  • Global portal for tracking and approving company events and the
    related budgets
  • Enterprise wide resource visibility tool for process owners
  • Self running tradeshow process for internal and external
    associates

Global B2B and B2C marketing campaigns in high-tech and consumer
electronic markets
  • Partner Acquisition
  • Awareness – brand, product, services, program
  • OEM Co-Marketing

Corporate Branding
  • Strategic positioning and alignment (B2B to B2C)
  • Global market research, assessment and performance reports
  • Training programs for internal constituents, OEM and channel
    partners, and external agencies
  • Brand management tools: online asset management portal, style
    guides, message maps, logo and trademark guides, research
    reports, videos, image libraries, positioning and architecture
    presentations, SWOT analysis and competitive assessments,
    online training
  • Budget planning and management (over $12 million)
  • Executive communication and alignment (Brand Councils)
  • Agency search and relationship management
  • Product, Service and Technology naming nomenclature

Tradeshows and Events
  • High-tech B2B and B2C
  • Alliance partners and channel
  • Internal corporate and customer
  • Sales and Marketing training and incentive
Experience
“Her ability to manage anything
that comes her way-- broad
campaigns, targeted programs,
special projects-- with her attention
to detail and deadlines is rare to
find in one individual.”

Kerry Benoit
Global Marketing Communications
Seagate Technology
Read more from Kerry
___________________________

“But the thing I came to value the
most about Amanda was her ability
to cut to the chase – she was
always willing to work together to
find the best solution to any issue,
and to get it done as expediently as
possible. ”

Kami Schuneman
Integrated Marketing Manager
Sun Microsystems
Read more from Kami
___________________________

"Her organization skills brought
much needed processes and
working documents to our group to
streamline and organize our
activities."

Teresa King
Global Events Manager
Seagate Technology
Read more from Teresa
ActionGranted - Marketing Communications Consulting
Product, Sales and Marketing
Project Consultant
My experience includes product and market
evaluations, sales and marketing programs; global
marketing campaigns, branding, tradeshows and
events.  

Current Resume